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Moz Pro vs Surfer SEO

A side-by-side look at Moz Pro and Surfer SEO: what each costs to start, whether there is a free plan, how easy they are to pick up, and which features and integrations they cover.

Which should you choose?

Choose Moz Pro if

  • Small businesses and consultants new to SEO
  • Marketers who mainly need rank tracking and site crawls
  • Teams that rely on Domain Authority for link vetting

Choose Surfer SEO if

  • Content teams publishing several SEO articles a week
  • Freelance writers who need client-ready optimization briefs
  • Agencies standardizing on-page processes across writers

Cheapest to start

Moz Pro · From $49/mo

Free plan

Neither

Highest editor rating

Surfer SEO · 4.2

Key differences

  • Listed for Moz Pro but not Surfer SEO: Backlink analysis, Rank tracking and Reporting & dashboards.
  • Listed for Surfer SEO but not Moz Pro: AI assistant and AI content generation.
Comparison of Moz Pro and Surfer SEO
CompareMoz Pro
Free planNo
Free trialYes
Starting priceFrom $49/mo
Editor rating4.0
Ease of useEasy (4/5)
CategorySEO
Pricing modelMoz Pro's pricing page lists Standard at $99 a month ($79 billed yearly), Medium $179 ($143 yearly) and Large $299 ($239 yearly), plus an entry-level plan at $49 a month for individuals managing a single website. There is no free Moz Pro plan: a free Moz Community account gives limited tool access, and the signup page offers a 7-day free trial. Limits are set by users, tracked sites, tracked keywords and pages crawled; extra user seats are $49 a month each.
Plans
  • Entry-level — $49/mo
  • Standard — $99/mo
  • Medium — $179/mo
  • Large — $299/mo
PlatformsWeb, Browser extension, API
IntegrationsGoogle Analytics
Best for
  • Small businesses and consultants new to SEO
  • Marketers who mainly need rank tracking and site crawls
  • Teams that rely on Domain Authority for link vetting
Pros
  • Domain Authority is an industry-standard reference metric
  • Approachable interface and clear campaign structure
  • Entry-level plan at $49 a month for a single website
  • Strong educational resources and community
  • Free MozBar extension shows link metrics on any page
Cons
  • Smaller keyword and link indexes than Semrush or Ahrefs
  • Data updates less frequently than the leading suites
  • Limited content optimization and no PPC research
  • Higher tiers still include only a few seats
AI assistantNo
AI content generationNo
API accessYes
Backlink analysisYes
Browser extensionYes
Competitor analysisYes
Content optimizationYes
Keyword researchYes
Rank trackingYes
Reporting & dashboardsYes
Site auditYes

Common questions

Does Moz Pro or Surfer SEO have a free plan?
Neither offers a permanently free plan. Moz Pro offers a free trial instead.
How long is the Moz Pro and Surfer SEO free trial?
Moz Pro offers a 7-day free trial. Surfer SEO does not offer one.

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