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Shopify vs Squarespace

Shopify and Squarespace both let you sell online without writing code, and neither has a free plan — this is a decision people make before spending. The split is what each was built for: Shopify is a commerce platform that also gives you a website, Squarespace is a website builder that also sells.

Which should you choose?

Choose Shopify if

  • Merchants who want a hosted store running quickly with minimal upkeep
  • Brands selling across web, social channels and physical retail
  • Dropshipping and print-on-demand stores that rely on app integrations
  • Growing businesses that expect to scale into Shopify Plus

Choose Squarespace if

  • Creatives, photographers and small brands that prioritize design
  • Service businesses selling appointments plus a small range of products
  • Restaurants and local businesses that need a site with light commerce

Cheapest to start

Squarespace · From $19/mo

Free plan

Neither

Highest editor rating

Shopify · 4.7

Comparison of Shopify and Squarespace
CompareShopify
Free planNo
Free trialYes
Starting priceFrom $39/mo
Editor rating4.7
Ease of useEasy (4/5)
CategoryEcommerce
Pricing modelNo free plan. Basic $39/month, Grow $105/month and Advanced $399/month billed monthly, each about 25 percent cheaper billed annually. Shopify Plus starts from $2,300/month. 3-day free trial, then $1/month for the first 3 months.
Plans
  • Basic $39/mo
  • Grow $105/mo
  • Advanced $399/mo
  • Plus Custom
PlatformsCLI, Web, iOS, Android, API
IntegrationsFacebook & Instagram, Google Ads, Google Analytics, PayPal, TikTok, YouTube
Best for
  • Merchants who want a hosted store running quickly with minimal upkeep
  • Brands selling across web, social channels and physical retail
  • Dropshipping and print-on-demand stores that rely on app integrations
  • Growing businesses that expect to scale into Shopify Plus
Pros
  • Fastest path from zero to a working, hosted store with no maintenance
  • Largest app and theme ecosystem among hosted ecommerce platforms
  • Shopify Payments, Shop Pay, POS and social sales channels built in
  • Strong developer platform with APIs, a CLI and headless options
  • Scales from a first store to enterprise volume on Shopify Plus
Cons
  • App subscriptions often push the real monthly cost well above the plan price
  • Extra 0.6% to 2% fee per order when using a third-party payment gateway
  • Checkout customization is limited below the Plus plan
  • Shopify Payments is only available in a limited set of countries
Abandoned cart recoveryYes
AI assistantYes
API accessYes
App marketplaceYes
Custom domainsNo
Discounts & couponsYes
Drag-and-drop builderNo
Forms & surveysNo
Inventory managementYes
Mobile appYes
Multi-currencyYes
Payment processingYes
Point of saleYes
Reporting & dashboardsYes
TemplatesNo
WebhooksYes

Common questions

Is Shopify cheaper than Squarespace?
Squarespace starts lower, at $19 a month against $39 for Shopify. Both figures are the entry paid plan billed monthly, checked against each vendor's own pricing page. Higher tiers and add-ons can change the comparison, so price the plan you actually need.
Does Shopify or Squarespace have a free plan?
Neither offers a permanently free plan. Shopify and Squarespace offer a free trial instead.
How long is the Shopify and Squarespace free trial?
Shopify offers a 3-day free trial, and Squarespace offers a 14-day free trial.

Our verdict

Squarespace is the cheaper start at $19 a month against Shopify's $39, with a longer trial at 14 days to Shopify's 3, and it suits small sites and teams up to about twenty. Shopify scales considerably further — up to around 500 people — and VERILO rates it 4.7 against Squarespace's 4.2. If selling is the point of the site, Shopify. If the site is the point and selling is part of it, Squarespace.

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