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Salesforce Sales Cloud vs Zendesk

A side-by-side look at Salesforce Sales Cloud and Zendesk: what each costs to start, whether there is a free plan, how easy they are to pick up, and which features and integrations they cover.

Which should you choose?

Choose Salesforce Sales Cloud if

  • Mid-sized and enterprise sales organizations with complex processes
  • Companies with a dedicated CRM administrator
  • Businesses that need compliance, territories and advanced forecasting

Choose Zendesk if

  • Support teams of 10 or more agents handling high ticket volumes
  • Companies that need multiple channels, SLAs and audit-ready reporting
  • Businesses with a large existing app stack that need marketplace integrations

Cheapest to start

Not confirmed

Free plan

Neither

Highest editor rating

Zendesk · 4.5

Comparison of Salesforce Sales Cloud and Zendesk
CompareSalesforce Sales Cloud
Free planNo
Free trialYes
Starting priceFrom $25/mo
Editor rating4.3
Ease of useTakes time (2/5)
CategorySales & CRM
Pricing modelNo free plan; free trial available. Starter Suite is approximately $25 per user per month, Pro Suite approximately $100, Enterprise approximately $165, Unlimited approximately $330, all billed annually; AI-focused editions are priced higher.
Plans
  • Starter Suite $25/user/mo
  • Pro Suite $100/user/mo
  • Enterprise $165/user/mo
  • Unlimited $330/user/mo
PlatformsWeb, iOS, Android, API
IntegrationsGmail, Google Workspace, Mailchimp, Make, Microsoft 365, Outlook, QuickBooks, Slack, Zapier
Best for
  • Mid-sized and enterprise sales organizations with complex processes
  • Companies with a dedicated CRM administrator
  • Businesses that need compliance, territories and advanced forecasting
Pros
  • Unmatched customization of objects, processes and permissions
  • Largest CRM app ecosystem through AppExchange
  • Strong forecasting, territory management and reporting at scale
  • Mature security, compliance and audit capabilities
  • AI features (Einstein, Agentforce) integrated across the platform
Cons
  • Expensive, with steep jumps between tiers and add-ons
  • Requires admin expertise or a partner to configure and maintain
  • Slower, denser interface than modern small-team CRMs
  • Annual contracts and per-user pricing add up quickly
AI agentsYes
AI assistantYes
API accessYes
ChatbotNo
Custom fieldsYes
Email sync (Gmail / Outlook)Yes
Knowledge base / help centreNo
Lead scoringYes
Live chatNo
Mobile appYes
Multichannel inbox (email, chat, social)No
Reporting & dashboardsYes
Roles & permissionsYes
SLA managementNo
SSO / SAMLYes
TicketingNo
Visual pipelineYes
WhatsApp channelNo
Workflow automationYes

Common questions

Does Salesforce Sales Cloud or Zendesk have a free plan?
Neither offers a permanently free plan. Salesforce Sales Cloud and Zendesk offer a free trial instead.
How long is the Salesforce Sales Cloud and Zendesk free trial?
Salesforce Sales Cloud offers a 30-day free trial, and Zendesk offers a 14-day free trial.
Which is easier to use, Salesforce Sales Cloud or Zendesk?
In VERILO's editorial assessment Zendesk is the easier of the two, scoring 3 out of 5 against 2 for Salesforce Sales Cloud. That is a judgement about how quickly a new team gets productive, not a measured benchmark.

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