Does Hotjar or Plausible Analytics have a free plan?

Hotjar has a free plan. Plausible Analytics does not, though it offers a free trial.

How long is the Hotjar and Plausible Analytics free trial?

Plausible Analytics offers a 30-day free trial. Hotjar does not offer one.

Hotjar vs Plausible Analytics

A side-by-side look at Hotjar and Plausible Analytics: what each costs to start, whether there is a free plan, how easy they are to pick up, and which features and integrations they cover.

Which should you choose?

Choose Hotjar if

Marketers and UX teams diagnosing why landing pages underperform
Ecommerce stores looking for checkout friction
Small teams that want heatmaps and surveys without training

Visit Hotjar

Choose Plausible Analytics if

Sites that want to drop Google Analytics and cookie banners
Independent developers, bloggers and small businesses tracking traffic basics
Agencies reporting simple traffic dashboards to clients

Visit Plausible Analytics

Cheapest to start

Not confirmed

Free plan

Hotjar

Highest editor rating

Tied

Comparison of Hotjar and Plausible Analytics
Compare	Hotjar Visit site	Plausible Analytics Visit site
Free plan	Yes	No
Free trial	No	Yes
Starting price	From $39/mo	From $9
Editor rating	4.2	4.2
Ease of use	Very easy (5/5)	Very easy (5/5)
Category	Analytics	Analytics
Pricing model	Observe, Ask and Engage are priced separately, each with a free Basic tier. Observe Plus is approximately $39 per month ($32 billed annually), Business from about $99 ($80 annually) and Scale from about $213 ($171 annually).	No free cloud plan; 30-day trial, then tiers by monthly pageviews: Starter from approximately $9 per month for 10,000 pageviews, Growth from approximately $19 and Business from approximately $39, with two months free on annual billing.
Plans	Observe Basic — Free Observe Plus — $39/mo Observe Business — $99/mo Observe Scale — $213/mo	Starter — $9/mo Growth — $19/mo Business — $39/mo Enterprise — Custom
Platforms	Web, Browser extension	Web, API
Integrations	Google Analytics, HubSpot, Jira, Microsoft Teams, Shopify, Slack, WordPress, Zapier	Google Analytics, WordPress
Best for	Marketers and UX teams diagnosing why landing pages underperform Ecommerce stores looking for checkout friction Small teams that want heatmaps and surveys without training	Sites that want to drop Google Analytics and cookie banners Independent developers, bloggers and small businesses tracking traffic basics Agencies reporting simple traffic dashboards to clients
Pros	Installs in minutes with a script, Shopify app or WordPress plugin Free Basic tiers for heatmaps, recordings and surveys Recordings filterable by rage clicks, errors and custom events Surveys and feedback widgets in the same tool as recordings Integrations with Google Analytics, HubSpot, Slack and Jira	No cookies or personal data, so usually no consent banner is needed Script under 1 KB with a single-page dashboard anyone can read Open source with a self-hostable Community Edition Google Analytics import and an official WordPress plugin Goals, custom events and UTM tracking on every plan
Cons	Observe, Ask and Engage are billed separately, so the full suite adds up Daily session caps mean busy sites need higher tiers for full coverage Data retention is limited to 365 days Not a substitute for quantitative traffic or product analytics	No permanently free cloud plan Funnels, revenue goals and custom properties require the Business tier No session replay, heatmaps or user-level analysis Site and team member counts are capped per tier
AI assistant	Yes	No
API access	No	Yes
Audience segmentation	Yes	No
Cookieless, privacy-friendly tracking	No	Yes
Custom event tracking	Yes	Yes
Forms & surveys	Yes	No
Funnels	Yes	Yes
GDPR compliance tools	Yes	Yes
Heatmaps	Yes	No
Import & export	No	Yes
Reporting & dashboards	Yes	Yes
Roles & permissions	Yes	No
Self-hosting option	No	Yes
Session replay	Yes	No
SSO / SAML	Yes	No
Templates	Yes	No

Common questions

Does Hotjar or Plausible Analytics have a free plan?: Hotjar has a free plan. Plausible Analytics does not, though it offers a free trial.
How long is the Hotjar and Plausible Analytics free trial?: Plausible Analytics offers a 30-day free trial. Hotjar does not offer one.

Hotjar vs Plausible Analytics

Which should you choose?

Common questions

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Which should you choose?

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