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HeyGen vs InVideo AI

A side-by-side look at HeyGen and InVideo AI: what each costs to start, whether there is a free plan, how easy they are to pick up, and which features and integrations they cover.

Which should you choose?

Choose HeyGen if

  • Marketers producing multilingual product and ad videos
  • Sales teams sending personalized outreach videos at volume
  • Developers embedding avatar generation into their own apps

Choose InVideo AI if

  • Faceless YouTube channels publishing informational videos
  • Small businesses making explainers and simple ads without an editor
  • Marketers producing quick social clips from blog posts or scripts

Cheapest to start

Not confirmed

Free plan

HeyGen, InVideo AI

Highest editor rating

HeyGen · 4.5

Comparison of HeyGen and InVideo AI
CompareHeyGen
Free planYes
Free trialNo
Starting priceFrom $29/mo
Editor rating4.5
Ease of useVery easy (5/5)
CategoryVideo
Pricing modelFree plan with a few short watermarked videos per month; Creator is $29/month billed monthly (about $24/month annually); Pro is $49/month; Business is $149/month plus $20 per additional seat; Enterprise is custom.
Plans
  • Free Free
  • Creator $29/mo
  • Pro $49/mo
  • Business $149/mo
  • Enterprise Custom
PlatformsWeb, iOS, API
IntegrationsCanva, Make, Zapier
Best for
  • Marketers producing multilingual product and ad videos
  • Sales teams sending personalized outreach videos at volume
  • Developers embedding avatar generation into their own apps
Pros
  • Fast, convincing custom avatars from a short self-recorded clip or a photo
  • Video translation with lip sync covering dozens of languages
  • API and streaming avatar options for developers and interactive use cases
  • Free plan and iOS app make it easy to try before paying
Cons
  • Usage is metered by credits or minutes, so translation and long videos add up
  • Team features start at the $149-per-month Business plan
  • Occasional lip-sync or gesture artifacts, especially on photo avatars
  • Free plan output is watermarked and short
AI avatarsYes
AI content generationYes
AI voiceoverYes
API accessYes
Auto subtitles & captionsYes
Brand kitYes
Mobile appNo
Multi-language supportYes
Real-time collaborationYes
SSO / SAMLYes
Stock media libraryNo
TemplatesYes
Text to videoYes

Common questions

Does HeyGen or InVideo AI have a free plan?
Both do. HeyGen and InVideo AI each offer a free tier, so you can try either without paying.

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