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QuickBooks Online vs Wave

A side-by-side look at QuickBooks Online and Wave: what each costs to start, whether there is a free plan, how easy they are to pick up, and which features and integrations they cover.

Which should you choose?

Choose QuickBooks Online if

  • US small businesses that want the accounting system most bookkeepers and CPAs already use
  • Product businesses that need inventory and project profitability (Plus and above)
  • Companies with many third-party apps to connect
  • Businesses planning to add payroll and payments from the same vendor

Choose Wave if

  • Freelancers and side businesses that need invoices and basic books at no cost
  • Very small service businesses in the US or Canada
  • Users who prefer transaction fees over a monthly subscription

Cheapest to start

Not confirmed

Free plan

Wave

Highest editor rating

QuickBooks Online · 4.4

Comparison of QuickBooks Online and Wave
CompareQuickBooks Online
Free planNo
Free trialYes
Starting priceFrom $38/mo
Editor rating4.4
Ease of useModerate (3/5)
CategoryFinance & Accounting
Pricing modelFour company-level plans priced $38 to $340 per month in the US, with user caps of 1, 3, 5 and 25. Payroll, time tracking and payments are separate add-ons, and list prices have increased most years.
Plans
  • Simple Start $38/mo
  • Essentials $85/mo
  • Plus $140/mo
  • Advanced $340/mo
PlatformsWeb, Windows, macOS, iOS, Android, API
IntegrationsGmail, HubSpot, Mailchimp, Make, PayPal, Salesforce, Shopify, Zapier
Best for
  • US small businesses that want the accounting system most bookkeepers and CPAs already use
  • Product businesses that need inventory and project profitability (Plus and above)
  • Companies with many third-party apps to connect
  • Businesses planning to add payroll and payments from the same vendor
Pros
  • Largest ecosystem of accountants, bookkeepers and third-party apps in small-business accounting
  • Deep feature set on higher tiers: inventory, projects, budgets, class tracking and workflow automation
  • Strong US bank feed coverage and solid receipt capture in the mobile app
  • Free accountant access on every plan
Cons
  • Repeated price increases, and the cheapest plan is single-user only
  • Payroll, time tracking and payments are paid add-ons that push the real monthly cost up
  • Interface can feel cluttered and pushes upgrades and add-ons frequently
  • Features and pricing vary noticeably between countries
API accessYes
App marketplaceYes
Bank connectionsYes
Expense trackingYes
Inventory managementYes
Mobile appYes
Multi-currency invoicingYes
Payment processingNo
PayrollYes
Quotes & invoicesNo
Recurring invoicesYes
Reporting & dashboardsYes
Tax reportsYes
Time trackingYes

Common questions

Does QuickBooks Online or Wave have a free plan?
Wave has a free plan. QuickBooks Online does not, though it offers a free trial.
How long is the QuickBooks Online and Wave free trial?
QuickBooks Online offers a 30-day free trial. Wave does not offer one.
Which is easier to use, QuickBooks Online or Wave?
In VERILO's editorial assessment Wave is the easier of the two, scoring 5 out of 5 against 3 for QuickBooks Online. That is a judgement about how quickly a new team gets productive, not a measured benchmark.

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